Tuesday, May 16, 2006
Technology Strategy: Decision Making for Nonprofit Boards Part-4
Look at the procedures that are currently absorbing staff time and resources. Is there potential to streamline these, or to recreate them in a way that would be more cost-effective?
For example, many organizations produce small informational leaflets, brief white papers, or regularly updated research findings. These are sold for a few dollars, which may not cover the true cost of printing, mailing, and check or credit card processing.
An alternative is to provide these as downloadable e-books on your Website. When the buyer enters their credit card, they gain instant access to your materials in whatever format you choose - Adobe Acrobat (pdf), Word, html, etc. Once this system is set up, you should have few maintenance or support issues, and you're in business on a 24/7 basis. You can change the documents whenever you need to, without leaving stocks of outdated print copies.
Click Here to make a Donation
For example, many organizations produce small informational leaflets, brief white papers, or regularly updated research findings. These are sold for a few dollars, which may not cover the true cost of printing, mailing, and check or credit card processing.
An alternative is to provide these as downloadable e-books on your Website. When the buyer enters their credit card, they gain instant access to your materials in whatever format you choose - Adobe Acrobat (pdf), Word, html, etc. Once this system is set up, you should have few maintenance or support issues, and you're in business on a 24/7 basis. You can change the documents whenever you need to, without leaving stocks of outdated print copies.
Click Here to make a Donation
